10+
Years in Data, Strategy & Analytics
AYUSH VERMAData, Strategy & AIDATA GOVERNANCE, STRATEGY & AI
Enterprise-grade execution
with a builder's edge.
I am Ayush Verma, a data and transformation leader based in Abu Dhabi. Over the last decade, I have partnered with government and commercial organizations to design scalable data foundations, unlock AI value, and convert complex signals into measurable business outcomes.
15+
AI Use Cases Defined for Government Ops
85%+
Forecast Accuracy for High-Impact Models
$20M+
Daily GMV Targets Supported at noon
ABOUT
Strategic clarity. Operational depth. Lasting transformation.
What I Focus On
Building high-trust data ecosystems that connect strategy, execution, and intelligence across the enterprise.
How I Operate
I work at the intersection of C-suite priorities and delivery teams, translating business ambition into practical data and AI programs.
Where I Create Impact
Government, e-commerce, retail, agriculture, and mobility contexts where decisions must be fast, accurate, and scalable.
CAREER JOURNEY
From analyst foundations to enterprise AI transformation.
Engagement Lead, Data & AI Consultant
Contango
- Defined 15+ AI use cases for Q Mobility through executive workshops with 25+ stakeholders.
- Led enterprise MDM rollout across 6+ domains with governance, steward onboarding, and data quality rules.
- Delivered real-time demand forecasting for ADREC using 50+ indicators with 85%+ accuracy.
Manager, Data Strategy & Transformation
Silal
- Spearheaded organization-wide data and analytics strategy aligned to business growth priorities.
- Built CDE and governance foundations to improve quality and enable analytics and AI execution.
- Led BI implementations with CXOs and cross-functional teams to improve decision velocity.
Analytics Manager, Growth & Strategy
right farm / Namshi.com (Consulting)
- Drove revenue acceleration and margin expansion through customer analytics and pricing strategies.
- Improved funnel and conversion outcomes via growth diagnostics, attribution improvements, and rapid execution.
- Built ETL and reporting foundations across Microsoft BC, MongoDB, AWS, and BigQuery for scalable insights.
Senior Business Analyst -> Manager (Growth, Product & Marketing Analytics)
noon
- Developed a GMV first-touch attribution model to track channel contribution and improve commercial decision clarity.
- Led daily standups to track performance trends, campaign issues, and channel-level movement across onsite initiatives.
- Optimized customer journey and category strategy to reduce drop-offs and improve retention.
- Enabled $20M+ daily GMV targets through brand, assortment, onsite performance, and campaign optimization.
- Supported product, marketing, onsite, and commercial/pricing strategy decisions with data-led recommendations.
Consultant / Business Analyst
EXL & Axtria
- Delivered analytics, remediation, and customer-experience insights for Fortune 50 clients.
- Built reporting, scenario logic, and dashboard frameworks that improved operational clarity.
- Strengthened hands-on analytics depth in data engineering, model diagnostics, and business storytelling.
DIGITAL TWIN
Ask my AI twin about my career journey and impact.
This chat is grounded in my profile and experience. Ask about my roles, projects, skills, and outcomes across government and commercial sectors.
EXPERTISE
Capabilities built for complex, high-stakes environments.
Data Strategy & Governance
Enterprise data strategy, MDM, CDE design, stewardship models, and governance operating models.
AI & Advanced Analytics
Agentic AI development, Microsoft Copilot Studio, forecasting, attribution, and decision intelligence.
Growth & Commercial Analytics
Customer journey optimization, category strategy, campaign analytics, and revenue/margin acceleration.
Execution Leadership
Cross-functional delivery, stakeholder alignment, PMO rigor, and translating strategy into measurable outcomes.
CREDENTIALS
Certifications, education, and recognition.
Certifications
- AI Coder: Vibe Coder to Agentic Engineer
- AI Leader: Generative AI & Agentic AI for Leaders & Founders
- Microsoft Copilot Studio: Low-Code AI Agent Development
- Microsoft Purview: Data Catalog & Data Governance
- Generative AI for Business Leaders
- R Programming
- Power BI: Dashboards for Beginners
- Using Power BI with Excel
- Foundation of Digital Marketing & E-commerce
Education
- IIT Roorkee - Bachelor's Degree (2012-2016)
- IIT Roorkee - McKinsey Forward Program: Management Consulting (2022-2023)
- Columbia Business School - Digital Strategies for Business Transformation (2024)
Honors & Awards
- Master Solver (2015)
- Gold Medal
- Green Olympiad
- Gold and Silver Medals in Hockey
PORTFOLIO
Selected projects, side work, and certification-backed builds.
A snapshot of practical work spanning enterprise delivery, governance, AI agents, and experimental product development.
Project
Enterprise MDM & Data Governance Program
Designed and executed an enterprise data governance and MDM foundation across multiple domains and source systems.
- Defined golden-record strategy, matching and survivorship logic, and stewardship workflows.
- Operationalized CDEs, data quality rule design, and governance ownership model.
- Connected governance workflow to analytics-readiness and decision trust.
Certification + Applied Capability
Microsoft Copilot Studio Agent Development
Built practical capability in low-code enterprise AI agent delivery using Copilot Studio and Azure OpenAI patterns.
- Worked across RAG grounding, connector strategy, workflow orchestration, and prompt design.
- Strengthened deployment considerations for testing, security, and tenant governance.
- Translated agent concepts into business-ready digital teammate workflows.
Certification + Applied Governance
Microsoft Purview Data Catalog & Governance
Expanded hands-on governance practice across metadata, cataloging, lineage, profiling, and glossary design.
- Covered governance scanning patterns across Azure SQL, ADLS, Power BI, and Fabric workspaces.
- Improved understanding of discoverability, trust, and policy-aligned analytics.
- Reinforced implementation approach for enterprise catalog and semantic governance layers.
Side Project
Football Performance Analytics (Side Project)
Built an AI-driven concept for football player evaluation using accessible mobile video and computer vision.
- Explored player tracking, motion analytics, and sports-specific metric extraction workflows.
- Designed product journey from capture to benchmark scorecards and coaching insight outputs.
- Structured benchmark thinking by age, level, region, and role for fair player comparison.
LET'S BUILD
Open to strategic leadership, transformation, and AI mandates.
If you are scaling data capability or operationalizing AI in a complex organization, I would love to connect.